Electric (song)
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Katy Perry - Electric | |
Official Electric Single Poster | |
Release date | May 14, 2021 |
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By | Universal Music Group and Brands |
Catalogue number | N/A |
Number of tracks | 1 |
Electric is a single released on May 14, 2021 by Katy Perry. On May 10, 2021[1], Katy Perry announced a collaboration with Pokémon for their 25th anniversary. The music video stars Katy Perry and her female Pikachu and a younger version of herself played by actress Meili Aspen [2] who owns a Pichu.
Music video
The music video was shot on a location in Hawaii in two days during the month of March. [3] The music video is directed by Carlos López Estrada, known for his work as a director in the film Raya and the Last Dragon.
About the video and its collaboration with the Pokémon franchise, Katy gave the following statement[4]:
"When I visited the Pokémon Café while touring Japan, I got so nostalgic. It took me back to my junior high years. So when I got the call to be a part of the 25th anniversary celebration alongside Post Malone and J Balvin, I was elated. The song’s themes—resilience, igniting your inner light—have guided my life and also parallel Pokémon’s story and characters. Pikachu is the evolved form of Pichu, so in the video, you see the younger version of me with Pichu and myself in the present day with Pikachu. We both evolve, yet retain a sense of playfulness."
During the first twenty-four hours, the video had more than 7.4 million views.[5] The music will be part of the Pokémon 25: The Album.
Plot
In the plot, Katy and her Pikachu travel in time and find a younger version of her and Pichu trying to establish herself as a singer, during the course of history, she basically tries to draw the attention of her younger version to various events that would lead her not to give up her dreams and look for her own style. At the end of the story, young Katy's first show in a talent contest is shown. While the adult Katy returns to the present day with Pikachu.
Characters
Humans
- Katy Perry
- Young Katy Perry
Pokémon
Lyrics
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Credits
Production Company |
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Director |
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Producers |
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Executive Producer: |
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Head of Production |
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Label Commissioner: |
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Post Producer |
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Animation: |
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Video
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References
- ↑ https://twitter.com/katyperry/status/1391864637755297794
- ↑ https://www.instagram.com/p/CO1wmLGMtfu/
- ↑ https://celebmix.com/katy-perry-unveils-new-epic-video-for-electric/
- ↑ https://pitchfork.com/news/katy-perry-shares-video-for-new-pikachu-inspired-song-electric-watch/
- ↑ https://www.hawaiinewsnow.com/2021/05/15/big-island-girl-gets-huge-break-starring-katy-perrys-newest-music-video/