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{{ship}}
[[File:Satosere.png|thumb|250px|Ash and Serena meet up for the first time in years]]
'''AmourShipping''' (Japanese: '''サトセレ''' ''SatoSere'') is the belief that {{an|Serena}} and {{Ash}} belong in a [[shipping|romantic relationship]]. The name is derived from the French word "''amour''", meaning "love". It was chosen as the name because the [[Kalos]] region is inspired by {{wp|France}} (known for its romantic atmosphere) and Serena has a [[Canon|canonical]] crush on Ash.
'''AmourShipping''' (Japanese: '''サトセレ''' ''SatoSere'') is the ship between [[Ash Ketchum]] and {{an|Serena}} and is one of the most common pairings within the Pokémon fandom, alongside [[PokéShipping]] and [[RocketShipping]]. It is also one of the few pairings that have been officially recognized by The Pokémon Company, with evidence found across multiple adaptations.


This [[Shipping|ship]] is one of the most popular in the anime, much like other ships involving Ash and one of his female [[Ash's friends|friends]], such as {{s|Poké}}, {{s|Advance}}, and {{s|Pearl}}. However, AmourShipping is unique compared to these and most other shippings because of the confirmation of Serena's crush on Ash, rather than fans presuming based on hints and inconclusive evidence. Its popularity began before the premiere of the {{series|XY}} due to the revelation that Serena knew Ash in their childhood. Since then, it has become one of Serena's notable characteristics.
Though Serena had debuted in ''[[XY001|Kalos, Where Dreams and Adventures Begin!]]'', long after Ash originally debuted in the anime series, the pairing is unique in that Ash and Serena had canonically first met each other prior to the beginning of the series. Serena had gotten lost in the forest during {{an|Professor Oak}}'s Summer Camp and was scared by a {{p|Poliwag}} that caused her to trip and injure her leg. Ash eventually found her by chance and bandaged her leg with a handkerchief he had on hand. He then helped her stand up, but not before leaving her with encouraging words to never give up, which left a lasting impression on Serena. Years later, in ''[[XY002|Lumiose City Pursuit!]]'', she would learn of Ash being in the [[Kalos]] [[region]] after he became the center of attention in a news report from [[Lumiose City]] that involved him stopping a {{TP|Professor Sycamore|Garchomp}}'s rampage, after which she would recognize him. Eager to see him again and thank him for their first encounter, Serena started her journey in hopes of meeting him once more. She reunites with him and is eventually invited by Ash to travel with him. The two traveled together all throughout Kalos and built a strong bond with each other. Their bond has most recently been made evident in Serena's first reappearance in ''[[Pokémon Journeys: The Series]]'', well after the two first parted ways.


==Anime evidence==
==History==
===Serena's hints===
*''[[XY002|Lumiose City Pursuit!]]''
:*When Serena sees a live news report of Ash trying to calm a rampaging {{p|Garchomp}} on [[Prism Tower]], she silently looks on, seemingly in awe at Ash's bravery. When Ash jumps off the tower to rescue {{AP|Pikachu}}, she gasps in fear for his safety. However, this may have been merely general concern, since the news camera never showed Ash's face in full until he was safely on the ground.
:*Upon seeing Ash's face on TV, she ponders whether she recognizes him, having a flashback scene of a younger Ash at the end of the episode.


*''[[XY003|A Battle of Aerial Mobility!]]''
===Pre-series===
:*Serena decides to begin her journey after seeing Ash on television. Upon arriving at [[Professor Sycamore]]'s laboratory, and before choosing her [[starter Pokémon]], Serena tells the professor that she is looking for the boy who was on the news. Her eyes seem to light up considerably when Sycamore identifies him as Ash.


*''[[XY005|A Blustery Santalune Gym Battle!]]''
[[File:Young Ash and Serena.png|250px|thumb|right|Young Ash and Serena walking back to camp together. ]]
:*When Serena is walking down the steps in [[Santalune City]], she thinks about how she cannot wait to see the look on Ash's face when he sees her. Then, she has a flashback of a young Ash extending his arm, as if he was offering her his hand. When the flashback ends, she is seen blushing slightly.
:*When she sees Ash battling [[Viola]], she is so overcome with excitement that she runs toward the battlefield, seemingly planning on going ''directly'' on there to greet Ash without noticing that the battle is still in progress.
:*Later, when Ash loses the battle, Serena is obviously remorseful and attempts to speak to him, but is further saddened when he runs past her without noticing her, since he is concentrating on his injured Pokémon.
:*When Serena returns Ash's [[bag|backpack]] to him (which Ash had left behind at the Gym), she starts to ask Ash something while blushing a little, only to be interrupted by the [[Pokémon Center]] bell.
:*When Ash is on the ground from the intense {{pkmn|training}}, dirty after falling to the ground while catching Pikachu and {{AP|Fletchling}}, Serena walks up to him and hands him a handkerchief to clean himself up with, showing her thoughtfulness towards him.
:*Serena looks nervous before she asks him if he remembers her. It is interesting to note that when she is seen interacting with [[Grace (Kalos)|her mother]], Serena has a sassy and rebellious attitude towards her, but whenever she is around Ash, she seems to be extremely hesitant and nervous, contradicting the personality that viewers have seen from her in prior episodes.


*''[[XY006|Battling on Thin Ice!]]''
In ''[[XY007|Giving Chase at the Rhyhorn Race!]]'', the story of Ash and Serena's first meeting is revealed. Both had enrolled in Professor Oak's Summer Camp when they were younger, the latter against her will as it was her mother's decision to enroll her there. Serena got lost in a forest, losing track of the other participants, and was scared by a Poliwag. She subsequently fell and injured her leg. By chance, Ash encountered her while searching for Poliwag, and while helping her, told her to never give up until the end. These words left a lasting impression on Serena, and she would cherish her memory of her first encounter with Ash for years to come.
:*After she asks Ash if he remembers her, Serena mentions that they met in {{an|Professor Oak}}'s Pokémon Summer Camp in [[Pallet Town]]. When Ash remembers attending the camp, she is overjoyed and tells him that she went there as well. However, when he says that he does not remember her specifically, she is visibly disappointed, but instantly cheers up, obviously not wanting to be upset or angry with him.
:*When the group is having dinner after the training session, Serena glances at Ash and smiles at him while he is eating. Since this is directly after him saying that he is sure to win the rematch, this strongly implies that she is admiring his determination and is impressed by it.
:*Throughout the entire Gym battle, her cheering for Ash seems to be in a more enthusiastic way than {{an|Clemont}} and {{an|Bonnie}}. She also keeps reassuring Clemont, Bonnie, and Alexa that everything is going to be okay and that Ash would win, showing that she strongly believes in him. Later, when Ash becomes overwhelmed by Viola's new battling strategies, Serena cries out to Ash that he should not give up (echoing a motto Ash had told her in their childhood). In that scene, the emotions are seemingly emphasized. Her encouragement snaps him out of his panic and helps him win the battle.


*''[[XY007|Giving Chase at the Rhyhorn Race!]]''
===XY Series===
:*After Ash asks Serena to join them in their travels, she puts a hand over her heart and smiles before winking at him and accepting the invitation.
Serena would eventually reunite with Ash in ''[[XY005|A Blustery Santalune Gym Battle!]]'', which would carry over into ''[[XY006|Battling on Thin Ice!]]''. Much to her disappointment, Ash did not recognize her at all, however, while Ash was in a slump over his defeat at the hands of Viola, Serena reminded Ash of the encouraging words he told her when they first met, which gave Ash the push and motivation to persevere in his training to eventually defeat Viola. Alexa took note of this, and told Serena the next day that she knew Ash needed inspiration, but did not expect it to come from Serena. During the Gym Battle, Ash proclaimed he wouldn't give up until the very end, and later, Serena would also further encourage Ash during the Gym Battle. Ash was evidently grateful for Serena's support, so much so that in a first for Ash's companions, he invites Serena to travel with him.
:*When Clemont asks Serena why she started her journey, she pulls out the same handkerchief Ash used to bandage her, and shows it to Ash in a second attempt to get him to remember their past. This shows that Serena has kept the same handkerchief Ash used to tie up her knee with after all these years.
:*In a flashback of when Ash and Serena first met as children, Ash bandages Serena's knee and then pulls her up from the ground. She ends up falling into his arms in some sort of hug, and the camera zooms on her surprised face. Then, she quickly pulls away and looks at him, a surprised expression on her face. When Ash is showing her the way out of the forest, she is wide-eyed and blushing. This flashback indicates that Serena developed feelings for Ash after that incident.
:*When Ash identifies Serena as the same girl he helped when he was younger, she blushes.
[[File:Young Ash and Serena.png|thumb|300px|Flashback of Ash and Serena]]
:*Ash asks Serena why she went through all the trouble of returning the handkerchief to him and she replies with "Not just that. You see, I also really wanted to see you again". Serena then pouts, blushing, when she complains about Ash failing to remember her.
:*Serena puts on a pink outfit for {{p|Rhyhorn}} racing and then asks Ash what he thinks of it with a blush on her face.
:*When Serena is on top of the Rhyhorn and demonstrating for Ash how to ride one, she is blushing.
:*When it is nighttime and everyone is sleeping, there is a view of the whole room with Serena's bed shown to be empty. It is then revealed that Serena is in the kitchen baking. At the end of the episode, she hands to Ash a pouch filled with cookies. She blushes and tells him that it is because she is thankful towards him. Then, she has a flashback of her and Ash when they were younger holding hands. After the flashback ends, she winks at him.


*''[[XY010|Mega-Mega Meowth Madness!]]
Throughout the series, Ash and Serena often motivate and inspire each other, especially in the latter's case as she finds her own dreams and works towards them.
:*When Ash falls down, everybody else worries about Pikachu, but only Serena yells Ash's name.


*''[[XY013|Kindergarten Chaos!]]''
At the beginning of ''[[XY013|Kindergarten Chaos!]]'', a woman named Penelope challenges Ash to a battle on the condition that if he loses, he'll be coming with her. Serena panics at this, fearing that Ash will be taken away from her, but is later on relieved that it is a non-romantic situation.
:*When a teacher named {{OBP|Penelope|XY013}} challenges Ash to a battle and states that if she wins, he would have to come with her, Serena freaks out and begins to blush. Later on, when Penelope takes the group to the kindergarten she works at and Serena realizes she misunderstood her, she puts a hand over her heart in relief.
:*When Ash is pushed out of the truck by {{TRT}}, Serena quickly runs towards him while shouting his name.


*''[[XY019|A Conspiracy to Conquer!]]''
Serena notably has a canonical romantic attraction to Ash, which other characters often pick up on and notice. In ''[[XY026|A Battle by Any Other Name!]]'', Miette teases Serena, telling her to confess her feelings to Ash before Miette tells him herself, flustering her. In ''[[XY031|A Cave of Trials]]'', Serena notably tries to stand closer to Ash during the group's photo, and stares at the photo with a blush afterwards.  
:*It can be noted that while Serena is hypnotized, she goes after only Ash while ignoring Meowth.


*''[[XY020|Breaking Titles at the Chateau!]]''
During ''[[XY037|The Cave of Mirrors!]]'', Ash disappears into the Mirror World in the Reflection Cave. Serena eventually becomes despondent and fears that she may never see Ash again. Later, when the portal between the two worlds reopens, Ash and Serena reach out for each others' hands and to try to get Ash back to the real world. Afterwards, Serena asks Ash if they'll always be together from now on, to which Ash affirms that he wouldn't have it any other way.
:*Serena and Bonnie are both excited to introduce the idea of the [[Battle Chateau]] to Ash. While Bonnie blushes over the possibility of cake, Serena is blushing because she is sure that he would like it. After they arrive there, Serena asks if this is something Ash's interested in, which he answers in the affirmative.


*''[[XY021|A PokéVision of Things to Come!]]''
[[File:Ash Giving Ribbon.jpg|250px|thumb|left|Ash giving Serena the blue ribbon.]]
:*Serena is visibly worried when Ash mentions that the video of {{an|Aria}} looks cute before he clarifies that he's talking about Aria's Fennekin. Once the clarification is made, Serena's expression softens.
:*When Serena asks Ash for help with her video and he declines, she is upset. Note that she asks Ash before everyone else.
:*At the end of the episode, Serena specifically asks Ash what he thought of her video with a blush on her face.  


*''[[XY022|Going for the Gold!]]''
In ''[[XY059|Under the Pledging Tree!]]'', Ash and Serena notably go shopping together by themselves for the Coumarine City Festival. At the end of the episode, Ash gifts Serena with a ribbon as thanks for helping him choose gifts for his Pokémon. At the end of the following episode, ''[[XY060|A Showcase Debut]]'', Serena changes her outfit and appearance, and also wears the ribbon Ash gifted her, which Ash takes note of. Ash complements her new appearance and says that she looks good in her new attire.
:*After seeing the golden {{p|Magikarp}} for real, Serena high fived with Ash.


*''[[XY024|An Undersea Place to Call Home!]]''
Miette would return multiple times starting with ''[[XY080|Performing with Fiery Charm!]]'' as a rival to Serena. Whenever the two encountered each other, Miette would continue to tease Serena about her feelings for Ash, getting a blush from her every time. In ''[[XY090|Tag Team Battle Inspiration!]]'', Shauna notes that Ash is upbeat, and asks Serena if that's why she likes him. Serena blushes in reaction to this, claiming she admires his positive attitude and that her liking of him is purely platonic. Miette would also tease Serena in ''[[XY105|Party Dancecapades]]'', in which she asked Ash to be her "partner" for the upcoming Dance Party for Pokémon Performers, inciting an extreme reaction from Serena. During the dance, Serena narrowly misses the chance to dance with Ash as the timer for the dance portion ends just before the two are about to have their turn, much to Serena's extreme dismay.
:*When Ash and friends are using one of Clemont's machines to randomly decide the two who going in the submarine together, Serena unhesitatingly chooses the same arrow as Ash, before either of the siblings can.
:*When Ash attempts to stop Team Rocket from escaping, Serena tries to stop him because of the danger involved.


*''[[XY025|Climbing the Walls!]]''
The episode ''[[XY115|Battling at Full Volume!]]'' is notable in that Serena is forced to take care of a sick Ash. When a Trainer arrives to challenge Ash to a battle, Serena decides to disguise herself as Ash and battle said Trainer in his place alongside Pikachu.  
:*When Ash is rock climbing in [[Cyllage Gym]], the camera focuses on a worried Serena.
:*Before the battle between Ash and [[Grant]] starts, Serena is very worried. She clasps her hands together which catches the notice of Bonnie and Clemont. She then begins to blush and, at one point, tears up when thinking about how hard Ash has trained.


*''[[XY026|A Battle by Any Other Name!]]''
During Serena's Master Class Showcase and later Ash's participation in the Kalos League, the two are shown unwaveringly believing in each other and supporting each other.  
:*[[Miette]] asks Ash teasingly if he has a future bride in mind (in reference to Bonnie asking women to have her brother Clemont) to see how Serena would react. Serena is shown to be paying close attention from the corner of her eye with a frown, and then looks away and pretends indifference.
:*When Ash is holding on the tube to stop the air flow from reaching the [[mecha]] so it could run, the camera goes to a worried Serena, who yells out his name in concern.
:*At the end of the episode, after Ash calls Serena's name, Miette teases Serena about him and says that if Serena doesn't tell Ash how she feels about him, then she will. Serena blushes bright red, but walks away smiling. It is interesting to note that Serena is the only girl to not deny her feelings for Ash when teased about it.


*''[[XY028|The Bonds of Evolution!]]''
In ''[[XY121|Seeing the Forest for the Trees!]]'', Serena was very worried about Ash when he didn't return from the [[Kalos Route 20|Winding Woods]]. She ventured out to search for him and found him alone and depressed in the wake of his [[XY120|recent loss]] to [[Wulfric]]. Serena attempted to console him, only for him to snap in a moment of anger. Serena became saddened by this and threw snowballs at him in retaliation while telling him he wasn't acting like his true self. She nearly confessed her feelings at this moment but ran away crying before she went through with it. Ash was deeply moved by Serena's words and quickly changed his attitude. He later apologized to Serena and attributed his success to her after he claimed victory in ''[[XY122|A Real Icebreaker!]]''.  
:*When Ash bangs his head against the tree after catching Pikachu, the camera focuses on Serena, who shouts his name in concern while clasping her hands together.


*''[[XY029|Heroes - Friends and Faux Alike!]]''
[[File:Ash Serena farewell.jpg|250px|thumb|left|Serena preparing to kiss Ash.]]
:*When Ash tries to go down the transporter after Pikachu, Serena tries to stop him from doing anything dangerous while Clemont and Bonnie do nothing.


*''[[XY030|Mega Revelations!]]''
In the episode ''[[XY138|The First Day of the Rest of Your Life!]]'', Ash invited Serena to go on a mini-tour around Lumiose City with him after the city has returned to its peaceful self. Ash notices something is bothering Serena, and challenges her to a battle. The two battle each other, after which Serena finds her resolve on what she will do moving forward. Ash tells her he will be rooting for her no matter what. After this, Serena decides to leave on her own to compete in Contest Spectaculars in Hoenn, in hopes of becoming a role model for others and a more self-sufficient person.
:*When Ash is battling [[Korrina]], only Serena is cheering him on, while Clemont and Bonnie are complimenting how strong Lucario is.


*''[[XY031|The Cave of Trials!]]''
In ''[[XY140|Till we Compete Again!]]'', as Serena was about to leave, she thanked Ash for everything and told him that the next time they met, he would like the kind of person she would grow into. Serena then went down an escalator, but in a unique turn of events, she ran back up and kissed Ash before she left. Though the scene was kept unclear, it is implied that she kissed Ash on the lips. Ash was momentarily stunned, with his eyes sparkling. He then smiled after processing what had happened.  
:*While everyone's picture is being taken, Serena slides closer to Ash leaving an obvious gap separating them from the others and unlike everybody else, Serena isn't looking into the camera but is looking at Ash when the picture is being taken.
:*After the group photo, Serena stands there admiring her picture with Ash and sighs happily until he calls her to hurry and she turns around with a blush.  
:*When the group is entering the cave, Serena grabs on to Ash.


*''[[XY032|The Aura Storm!]]''
===Post-XY===
:*As Mega Lucario is about to uncontrollably use {{m|Power-Up Punch}} on Ash, who is protecting Pikachu, Serena yells out in concern.


*''[[XY035|The Forest Champion!]]''
[[File:Ash Serena Journeys.JPG|250px|thumb|Ash and Serena reunited in Hoenn.]]
:*As Ash follows Bonnie to attempt to save the berries that were stolen by a wild {{p|Ursaring}}, Serena calls after him in a worried tone.
:*Serena is the first person to ask if Ash is all right after saving {{AP|Hawlucha}}.
:*After the mist covering the battle clears up, Serena is the first one to be seen running towards Ash, worried if he is hurt.
*''[[XY037|The Cave of Mirrors!]]''
:*Throughout the episode, Serena is immensely worried about Ash, more so than Clemont and Bonnie. When they are in front of the mirror that Ash went through, Serena clasps her hands together and wishes for Ash to return.
:*When the mirrors drift apart, Ash is carried to the other side away from the group. Mirror Serena yells at Serena that if she wants to travel with Ash, her will for him has to be strong. Serena's eyes widen and then she nods her head in determination realizing that if she wants Ash back, she has to try her hardest.
:*Serena saves Ash by grabbing his hand and helping him make it back to their dimension. Even with both Clemont and Bonnie reaching for Ash, it is Serena who manages to reach him.
:*After Ash is safely back in their dimension, Mirror Serena tells Serena to take good care of Ash; Serena smiles and nods her head in understanding.
:*At the end of the episode, Serena asks Ash if they will always be traveling together from now on, to which a smiling Ash replies with that she should not even have asked such an obvious question.


*''[[XY038|Forging Forest Friendships!]]''
Serena first reappeared in ''[[JN105|Reuniting for the First Time!]]''. She fondly recalled her time with Ash to [[Chloe]], indirectly mentioning him as someone who was there to push her forward. Serena and Ash ran into each other as the latter was boarding a boat back to Kanto with Chloe and [[Goh]]. The two were excited to see each other, but both soon became disappointed as the boat began to move away from the dock, cutting their reunion short. Before the two would part ways once more, Ash and Serena affirmed their goals to each other, aiming to become the top battler and Performer, respectively, and that they would be rooting for each other no matter what. Serena stayed at the dock until nightfall when the boat carrying Ash became too far away to see.  
:*When Clemont hears a story about a Pokémon that controls trees, captures humans who hurts the forest, and eats them, Serena immediately worries about the possibility that Ash might be eaten.
:*After Pikachu finds Ash, Serena is the first one heard saying his name in concern.


*''[[XY040|Day Three Blockbusters!]]''
Serena last appeared in ''[[JN132|Partners in Time!]]''. In this episode, Serena was shown to have kept her end of the promise to always root for Ash, as she excitedly watched him face {{an|Leon}} in the [[Masters Eight Tournament]] finals.  
:*Serena is immediately worried and asks Ash if he is okay as he lies on the ground after saving her.  
:*After Ash injures his foot, Serena nurses it with a wet cloth and her hand seems to linger while she is doing so, and is also apologetic to him, blaming herself that she injured his foot.
:*When Serena exclaims how amazing Ash is after hearing him talk about his dream, he looks at her in surprise. She quickly becomes embarrassed and tends to his foot again to change the subject.
:*Serena takes Ash's advice when he said, "Nothing we ever do is the waste of time," to come up with the idea for a new PokéVision video.
:*Serena is persuaded by Ash that she will find her dream with her Pokémon.


*''[[XY041|Foggy Pokémon Orienteering!]]''
==Other media==
:*Serena asks about Ash's prior foot injury with a concerned look on her face.
:*As Ash makes his way back across after saving Bonnie from the other side, Serena, who says in concern that he can do it, conveys that she does not want Ash to lose his footing and hurt himself.


*''[[XY042|Battling Into the Hall of Fame!]]''
===Music===
:*During the entire episode, each time Serena battles, she is usually ordering Fennekin to support Pikachu. This is an interesting hint since she could have chosen to assist Clemont instead or battle more independently like Clemont and Ash did.
* In [[Shōko Nakagawa]]'s 2015 album "[[DreamDream (single)|DreamDream]]" (which includes Serena's theme song, [[DreamDream]]), a song titled "Candy Girl" embodies Serena's feelings towards Ash and her wish to stand alongside him as an equal, in hopes that the two would be able to push each other to great heights together.
:*When Serena recalls how Ash practiced the rhythm battling style the night before, she is the only one who finds it amusing as she giggles and calls Ash clumsy.  


*''[[XY043|Origins of Mega Evolution!]]''
===Promotional Material===
:*When Ash and his Pokémon are practicing their dancing moves, Bonnie and Clemont start laughing at Ash's clumsiness and Serena tells them to stop.
[[File:Entertainment Kiss.png|200px|thumb|Valentine's Day Poster]]
:*After Clemont's dancing machine blows up, Serena tells Ash that she can teach him to dance. Although the two dancing together is not shown, the scene moves from day to sunset where Ash and Serena have just finished dancing and Ash collapses from exhaustion from a full day's training.
[[File:Ash and Serena Animedia.png|200px|thumb|The Animedia Magazine Poster]]
* On the first official character connection table, an arrow is shown from Serena to Ash with the phrase "I love ...?".
** In the March 2014 issue of Onnanoko to Tame no Kuchikomi & Tōkō Magazine, there is a summary of Serena where among her character description it says that she has special feelings towards Ash. There is also another character connection table with an arrow from Serena to Ash that says "very interested in".
*** The aforementioned magazine also includes a Valentine's Day poster featuring Ash and Serena surrounded by Pokémon and balloons. Serena is holding a heart balloon while looking up at Ash.
* In the July 2014 volume of Animedia Magazine, there is an official poster featuring Serena and Ash sitting next to each other and holding drinks.
* On the official Pokémon movie website for Japan, there was a quiz where one question asked what the dialogue from Serena was at the end of Summer of Discovery!, with one of the options featuring Serena saying: "My dream is, to become Satoshi's bride... AH! I am embarrassed!"


*''[[XY044|Showdown at the Shalour Gym!]]''
===''I Choose You!''===
:*When Ash's Hawlucha is struggling with the rhythmic battle style, the camera briefly focuses on Serena with a worried look.
:*After Hawlucha defeats Korrina's Meinfoo, Serena internally cheers for Ash to win.


*''[[XY050|Pathways to Performance Partnering!]]''
During the end credits of ''[[M20|Pokémon The Movie: I Choose You!]]'', every traveling companion of Ash is seen, presumably from his point of view. When Serena is shown, her hat falls off. It is caught from the camera's point of view, and handed to her. She takes it back and smiles. As this film takes place in an alternate continuity, this would make Serena the only companion that the alternate [[Ash Ketchum (M20)|Ash]] appears to interact with directly.  
:*When Team Rocket throws a smoke bomb, Ash and Serena turn towards each other and cover both of their heads with their arms to protect each other.


*''[[XY052|A Stealthy Challenge!]]''
==Trivia==
:*While Ash is training Froakie and Pikachu, Serena is the only one who is cheering for him while Bonnie and Clemont only give compliments about the two Pokémon.
* The Pokémon Company International's English Twitter account tweeted the scene where Serena kissed Ash from XY140 on Valentine's Day of 2018 and 2020, and on May 31, 2021.
* In ''[[XY140|Till We Compete Again!]]'', Serena's flight to Hoenn is H71 Latias. "H71" can be interpreted as the #071 in the [[List of Pokémon by Hoenn Pokédex number in Generation VI|Hoenn Pokédex]], which is {{p|Mawile}}, or Kucheat (クチート) in Japanese. This can be read as a corruption of 口と, meaning "with the mouth", suggesting that Serena kissed Ash on the mouth.
** In addition, the use of Latias may be a reference to ''[[M05|Pokémon Heroes: Latios and Latias]]'', which also features Ash getting kissed.
* In ''Till We Compete Again!'', when Ash is shown entering his house, the white flowers in the foreground are Baby Breath flowers which symbolize everlasting love and are used in bride's bouquets. It's been confirmed that it's a hint from the writers that shows their content with the ending of XY&Z having Ash and Serena kiss and that it's a willing hidden message.
* In ''[[JN105|Reuniting for the First Time!]]'', Serena no longer wears the blue ribbon that Ash gave to her in Coumarine City, but she does wear an ankle bracelet connected to beads on her left leg as a part of her contest costume. Wearing an accessory on the left ankle symbolically means having a husband, boyfriend, lover or someone you're interested in romantically.
* In ''Reuniting for the First Time!'', as Serena watches Ash's boat from a distance, the dock lights turn green. This could be a reference and parallel to ''{{wp|The Great Gatsby}}'', in which a green light on a dock is symbolic of Gatsby's hope to rekindle his past love with Daisy.
** This could also be a reference to ''{{wp|The Green Ray}}'', in which a green light appears at sunset when two lovers gaze into each other's eyes, similar to what happens between Ash and Serena in the episode.


*''[[XY053|A Race for Home!]]''
[[File:Serena Pier Green Light.png|250px|thumb|right|The green light in ''[[JN105|Reuniting for the First Time!]]'']]
:*When Ash tells Serena that it was thanks to her teaching that he was able to participate in a race, Serena visibly blushes.
:*When Ash is about to reveal Serena's goal to Grace, Serena quickly covers his mouth.
:*As Serena is practicing her routine, she becomes discouraged but instantly cheers up as she remembers Ash's encouragement.
:*During the race against Grace, when Serena falls behind, she shouts the words Ash told her when they met, helping her win the race.


*''[[XY055|A Slippery Encounter!]]''
:*When Ash falls down after Goomy lands on his head, Serena calls out in worry, despite it not being a dangerous situation.
:*When {{TRT}} orders their Pokémon to attack Ash, Serena is the only one who voices her concern.


*''[[XY056|One for the Goomy!]]''
{{Project Fandom notice}}
:*After Serena and Bonnie are separated from Ash and Clemont, Serena is calling out for Ash but not Clemont.


*''[[XY058|The Green, Green Grass Types of Home!]]''
[[Category:Shipping]]
:*When Serena goes out onto the balcony, she watches Ash training and admires him for his hard work, which also motivates her to work hard for her first [[Pokémon Showcase|Showcase]].
 
[[File:Serena new look.png|thumb|300px|Serena blushing with her hand on the ribbon Ash gave her.]]
*''[[XY059|Under the Pledging Tree!]]''
:*When Serena registers for the [[Pokémon Showcase]], she looks at Ash and loses her sense of doubt and nervousness when she sees him nod in encouragement.
:*As Ash and Serena walk away from Bonnie and Clemont, Serena's thoughts are voiced over as she quickly comes to the conclusion that she is on a date with Ash.
:*While walking, Serena blushes and attempts to hold Ash's hand. Her hand is visibly shaking and has turned red, possibly out of nervousness, and she is unable to grab his hand.
:*When Ash and Serena are riding the monorail, Serena sees Ash looking happily out the window; this makes her smile and blush.
:*When Ash goes on his own to look for presents for his Pokémon, Serena is visibly disappointed at being left alone.
:*During the fireworks, when Ash gives Serena the blue ribbon as a gift for helping him out, Serena is surprised, blushes, and happily accepts the gift.
 
*''[[XY060|A Showcase Debut!]]''
:*During the Pokémon Showcase, Serena recalls Ash's advice from ''Day Three Blockbusters!'' and makes sure to put everything she has learned on her journey thus far into her performance.
:*When Ash points out that Serena is wearing the ribbon he gave her on her new outfit, she blushes.
 
*''[[XY061|An Oasis of Hope!]]''
:*As Ash voices his anger, Serena joins in while Bonnie and Clemont remain quiet.
:*When Ash is struck by Iron Tail, Serena calls out his name in worry.
 
*''[[XY062|The Future Is Now, Thanks to Determination!]]''
:*When Ash, Clemont, Bonnie, and Serena enter to the ventilation duct, Serena moves closer to Ash.
 
*''[[XY064|Battling With Elegance With a Big Smile!]]''
:*After being challenged to a battle by Aria, Serena is hesitant to accept the challenge, but does so after being encouraged by Ash. She blushes as he does so.
:*During her battle with Aria, Serena looks at Ash several times and later mimics his battle style.
 
*''[[XY065|Good Friends, Great Training!]]''
:*Serena blushes while asking Ash what strategy he has for his upcoming Gym battle against Clemont.
:*Serena worriedly calls out to Ash after the fire closes in on him.
 
*''[[XY067|The Moment of Lumiose Truth!]]''
:*Serena puts her hand over her heart when she became worried about Ash losing the battle against Clemont.
:*Serena cheers on Ash during his battle and congratulates him after he defeated Clemont.
 
*''[[XY069|Defending the Homeland!]]''
:*When Ash becomes frustrated after [[Keanan]] talks about how Pokémon should solve problems alone, Serena looks at him with a worried expression.
 
*''[[XY070|Beyond the Rainbow!]]''
:*As Ash, Goodra, and Florges are in Team Rocket's jet, Serena becomes concerned and whispers Ash's name in worry.
:*When Ash and his Goodra land safely on the ground after falling from Team Rocket's jet, Serena runs up to Ash to check on him. In doing so, she puts her hands on both his shoulders and exclaims her relief that he is all right.
 
*''[[XY071|So You're Having a Bad Day!]]''
:*While searching, Serena called for Ash first.
:*Both Serena and Ash are relieved to see each other when they reunite.
 
*''[[XY073|A Fashionable Battle!]]''
:*When Serena and Bonnie are looking on a dress, Serena asks only for Ash's opinion about the dress, but when she looks back, he is already outside battling with Sawyer.
:*When Serena is on stage in her furisode outfit, she is surprised by Ash's presence, and she blushes when he asks her how she had gotten on stage.
 
*''[[XY074|Fairy-Type Trickery!]]''
:*Before entering in the [[Laverre Gym]], Serena is the only one showing confidence in Ash in his match against Valerie.
 
*''[[SS033|Lights! Camera! Pika!]]''
:*When Serena is filming and sees Ash and Pikachu grow bashful after [[Frank]] compliments them, she remarks on it while blushing.
 
*''[[XY079|Performing with Fiery Charm!]]''
:*Miette teases Serena about her relationship with Ash several times, which causes Serena to blush and get flustered. This includes when Miette:
::*asks Serena if her new haircut may be due to being rejected by Ash.
::*states that she would succeed in getting Ash.
::*after losing the [[Pokémon Showcase]], whispers that she will also not give up on the other competition, referring to Ash.
:*During the Poké Puff Baking round of the competition, Serena has a flashback of Ash enjoying her Poké Puffs for inspiration. The last image and sound she recalls of the flashback is Ash laughing.
:*When Serena's dress is ripped after bumping into Jessie, Serena's first thought is to fall into despair, but she quickly recovers after remembering Ash's never-give-up attitude, and was able to tailor her dress in time for her own performance.
:*Serena seems happy when Ash congratulates her on the Showcase as she blushes when he states that her dress fits her well.
:*Serena looks a little worried when Ash wishes Miette good luck.
 
*''[[XY082|Over the Mountain of Snow!]]''
:*When Ash tells Serena that she can ride along with him on the Mamoswine, she blushes.
:*Serena thanks Ash for praising her on how she managed to cross the bridge despite her fear due to the enormous height.
:*When the Mamoswine were running to smash the boulder in their path, Serena holds on to Ash's shoulders.
:*After Ash jumps off of Mamoswine to confront Abomasnow, Serena is the only person to call out his name in worry and then follow him.
:*Serena blushes when Ash compliments her for finding the herb they were looking for.
 
*''[[XY083|Adventures in Running Errands!]]''
:*When Ash is going to check the roof of the Pokemon Center, Serena tells him to be careful because of the rain.
:*Serena blushes when she asks Ash how he thinks of her nurse outfit.
 
*''[[XY084|Mending a Broken Spirit!]]''
:*When Ash, Clemont, and Bonnie find Serena at [[Woodward]]'s house, Serena only mentions Ash when she expresses her surprise at seeing them.
:*When Team Rocket tries to steal Pikachu, Serena specifically appeals to Ash for help in battling them.
 
*''[[XY089|Tag Team Battle Inspiration!]]''
:*Serena is blushing when Shauna suggests that Serena likes Ash.
:*Serena freaks out when Ash overhears her talking about him.
 
*''[[XY092|All Eyes on the Future!]]''
:*After the battle ends, and Ash explains his strategy involving Pikachu that helped him win, Serena is seen gazing at Ash in admiration while recalling something he said several episodes ago, before the conversation resumes.
 
*''[[XY095|A Giga Battle With Mega Results!]]''
:*When Ash rushes in to help Nurse Joy get out of the cracks, Serena grabs him to support him.
 
*''[[XY098|The Legend of the Ninja Hero!]]''
:*After Ash and [[Sanpei]] jump off the balcony in pursuit of [[Kagetomo]], Serena is the only one who immediately tries to follow before being stopped by {{kal|Shinobu}}. Even after Shinobu tells her to return to [[Ippei]] as a safer alternative, Serena hesitates and whispers Ash's name in worry.
 
*''[[XY103|A Windswept Encounter!]]''
:*While Ash is warning his {{AP|Noibat}} not to venture too far away, Serena is seen looking fondly at Ash
 
*''[[XY104|Party Dancecapades!]]''
:*When Serena receives mail about the dance party, she looks at Ash and blushes when she finds out that all Performers attending must have a male partner.
:*It is proposed that Clemont becomes Serena's dancing partner (due to [[Clemont's Bunnelby]] being [[Serena's Sylveon|Serena's Eevee's]] dance partner). Though she accepts for Eevee's sake, Serena is visibly reluctant and sighs in disappointment while glancing at Ash.
:*When Ash and his friends meet up with [[Miette]] again, Serena is shown to be shocked when Miette grabs Ash's hands and asks him to be her partner. Serena freaks out even more when Ash accepts.
:*When Miette looks at Serena and winks while holding Ash's hand, Serena seems upset and determined.
:*When Ash is following Miette around with a pile of dresses, Serena looks at him and sighs.
:*During the rotation dance, Serena constantly glances at Ash, blushing while doing so.
:*Serena is blushing and watching in slow-motion as Ash extends his arm towards her, and is extremely shocked, disappointed, and upset when the rotation dance ends without Serena dancing once with Ash.
 
*''[[XY108]]''
:*At the beginning of the episode, Serena is visibly nervous, but perks up after Ash encourages her as well as seeing his unwavering faith in her.
:*While having a meal with he friends, Serena is the only one not eating, again becoming anxious after encountering [[Amelia (XY108)|Amelia]]. When Ash sees this he encourages her to eat, which quickly improves her mood and her appetite.
:*When Sylveon started displaying its anxiety and Serena fails to motivate her up with words, she promptly remembers Ash's advice regarding food and uses it to cheer up Sylveon.
 
===Ash's hints===
*''[[XY007|Giving Chase at the Rhyhorn Race!]]''
:*In the beginning of the episode, after Serena says she doesn't know what she is going to do, Ash asks her to travel with them, saying that it was because of her that he won the [[Bug Badge]] and that it would be nice if she stayed with them. This is the first time that Ash has asked a female [[Ash's friends|companion]] to travel with him. It can also be noted that when Ash asked Serena to travel with him, he appears to be nervous, which is shown in his voice and when he scratches his cheek; cheek scratching is a classic anime symbol for nervousness.
:*In a flashback of when Ash and Serena first met as children, Serena hurts her knee. Ash arrives, takes out a handkerchief upon seeing her injury, and bandages it up for her. Then, he holds out his hand and when she hesitates to take it, he grabs her hand and pulls her up, quickly taking her by surprise and making her fall into his arms in a hug. It is noted that during the hug, it is Serena who pulls away and not him. Afterwards, he holds her hand and helps her find her way back to the camp.
:*After the flashback, Ash finally remembers Serena as "the girl with the straw hat." After Serena pouts for not recognizing her right away, Ash apologizes.
:*Learning that Serena took Rhyhorn racing lessons from her mother, Ash asks her to train him so he can participate.
:*After receiving cookies from Serena, Ash seems to enjoy them a lot.
 
*''[[XY010|Mega-Mega Meowth Madness!]]''
:*It can be noted that Ash checks on Serena first and asks if she was okay instead of checking on Bonnie or [[Professor Sycamore]].
 
*''[[XY011|The Bamboozling Forest!]]''
:*As the group is looking for {{p|Pangoro}}'s bamboo leaf, there is a scene where Ash helps Serena cross a small river by holding her hand. The scene only shows Ash and Serena getting across and not the others.
 
*''[[XY012|To Catch a Pokémon Smuggler!]]''
:*When Ash tells Dolan to let everyone out of the net, he explicitly mentions Serena, but not Clemont or Bonnie, calling them "the others".
 
*''[[XY018|Awakening the Sleeping Giant!]]''
:*When everyone is holding each other's ears from {{p|Snorlax}}'s snoring, Ash is holding Serena's ears.
 
*''[[XY021|A PokéVision of Things to Come!]]''
:*When Serena is in her Fennekin outfit, Ash is seen to be blankly staring at her, possibly out of attraction. His is the only face out of everyone present (an audience including Bonnie, Clemont, Dedenne, Froakie, Fletchling and Pikachu) that has a different expression than the others. It is also worth noting that the camera focuses on just Ash's face at first, showing everyone else a few seconds later.
 
*''[[XY022|Going for the Gold!]]''
:*Ash spoke up to show Serena how to fish.
:*After seeing the golden {{p|Magikarp}} for real, Ash high fived with Serena.
 
*''[[XY026|A Battle By Any Other Name!]]''
:*When Serena shows her fresh-baked Poké Puffs to the group, Ash tries some and compliments them.
:*When the team goes out to the forest to looks for berries for the Poké Puff competition, Ash expresses concern for Serena when she runs into the forest by herself.
:*When the group hears Serena screaming from a distance, Ash calls out her name and runs after her.
:*Ash is the first person to find Serena and ask if she's all right.
 
*''[[XY037|The Cave of Mirrors!]]''
:*When the Mirror Dimension is splitting apart, Ash makes a great leap across the chasm and grabs on to Serena's hand instead of calling upon one of his Pokémon or using Clemont's {{p|Aipom}} arm.
 
*''[[XY040|Day Three Blockbusters!]]''
:*When Serena begins to fall down a cliff, Ash runs after her and grabs her hand to try to stop her from falling, but ends up falling down with her in the process.
:*When Serena sees that Ash has twisted his ankle, he reassures her that he's okay.
:*When Serena is feeding her Fennekin, the camera focuses on Ash, who is staring at her and smiling.
:*When Serena asks what she want to do as her dream, Ash encourages her that she will find it together with {{TP|Serena|Fennekin}}.
 
*''[[XY044|Showdown at the Shalour Gym!]]''
:*When Ash's rhythm battling strategy seems to be failing against Korrina, he turns to look at Serena in the middle of the battle and remembers her words from the [[XY043|previous day]]'s training, which motivates him and gives him an idea that helps him win the battle.
 
*''[[XY048|A Campus Reunion!]]''
:*When {{p|Luxio}} uses {{m|Swift}}, Ash moves in front of Serena in a defensive position.
 
*''[[XY050|Pathways to Performance Partnering!]]''
:*When Team Rocket throws a smoke bomb, Ash and Serena turn towards each other and cover both of their heads with their arms to protect each other.
 
*''[[XY052|A Stealthy Challenge!]]''
:*When Serena falls down the cliff with Clemont, Ash is the only one that calls out to her.
 
*''[[XY053|A Race for Home!]]''
:*Ash praises Serena, saying it was thanks to her he learned how to ride a Rhyhorn.
:*Ash is constantly checking on Serena to see if she is all right.
:*When Grace talks about Serena not helping with cooking, Ash speaks up and compliments Serena's baking skills.
:*When Grace brings Ash and Serena together, they look at each other with embarrassment.
 
*''[[XY054|Facing the Grand Design!]]''
:*When the group see a {{p|Malamar}} and remember their previous encounter with it, Ash puts his arm out in front of Serena to protect her.
:*When a truck is driving recklessly and almost hits them, Ash pushes Serena away from the road so she does not get hit. This is significant because both Clemont and Bonnie are closer to the road at the time and are therefore in even more danger of being hit by the truck.
 
*''[[XY056|One for the Goomy!]]''
:*When the group is separated, Ash is calling out for Serena only, despite others like Bonnie and {{AP|Goomy}} being lost as well.
 
*''[[XY059|Under the Pledging Tree!]]''
:*Thanks to a suggestion from Serena, Ash comes up with what to get for his Pokémon as a gift.
:*When Ash puts down his heavy bag of berries, he looks at Serena and laughs nervously.
:*Ash wins a blue ribbon for being a significant number rider on the Coumarine Monorail. At the end of the episode, he gives it to Serena as his way of saying thanks for her help, scratching his nose nervously.
 
*''[[XY060|A Showcase Debut!]]''
:*When Clemont is wondering if Serena is okay after her loss in the Pokemon Showcase, Ash assures him that she will be fine because she is strong.
:*When Bonnie and Clemont notice that Serena is missing, Ash volunteers to go find her.
:*When the group sees Serena's new hairstyle for the first time, Ash is the only one who has a positive reaction. Clemont just asks what happened and Bonnie complains that she preferred Serena's long hair.
:**Ash comments that the blue ribbon he gave Serena in the previous episode looked great on her.
 
*''[[XY064|Battling with Elegance And a Big Smile!]]''
:*After Ariana challenges Serena to a Double Battle, Ash is the one who gives Serena enough encouragement to accept the challenge.
 
*''[[XY071|So You're Having a Bad Day!]]''
:*While searching, Ash calls out for Serena first.
:*Both Ash and Serena are relieved to see each other when they reunite.
 
*''[[XY073|A Fashionable Battle!]]''
:*Serena keeps suggesting that they visit the shop to check some outfits while Ash consistently agrees. It is atypical of Ash to want to visit a clothing shop, given his established personality.
:*When Serena appears on stage in a furisode outfit, Ash is shown to be staring at her in awe.
 
*''[[XY079|Performing with Fiery Charm!]]''
:*Ash greatly cheers Serena when she shows confidence in not losing the Showcase.
:*Ash states that Serena is amazing after trying her Poké Puffs.
:*When Ash, Clemont, and Bonnie are voting for Serena, Ash noticeably raises his PokéLume higher than the others.
:*Ash is shown congratulating Serena after the Showcase and compliments her on her dress.
 
*''[[XY082|Over the Mountain of Snow!]]''
:*When the group is deciding the pairs needed to ride on the Mamoswine, Ash happily picks Serena to ride with him.
:*When Serena volunteered to switch spots with Ash, he had high hopes for her to get up the slope.
:*While crossing the bridge in the snowy mountains, a blast of icy wind frightens Serena, and Ash comforts her. He then praises her once they are safely across the bridge.
:*When the group splits up to find the herbs needed, Ash again quickly picks Serena to be his partner.
:*Ash compliments Serena when she finds the herb that they were looking for.
 
*''[[XY083|Adventures in Running Errands!]]''
:*When Serena asks Ash what he thinks of her nurse outfit, Ash tells her it suits her well.
 
*''[[XY088|A Frolicking Find in the Flowers!]]''
:*When Serena dives to catch Eevee after Jessie commanded Gourgeist to use Seed Bomb, Ash is the only one who yells out Serena's name in worry.
:*When Serena was trying to protect Eevee from Jessie and another one of Gourgeist's Seed Bomb attacks, Ash, again is the only one yelling her name in worry.
 
*''[[XY091|A Performance Pop Quiz!]]''
:*When Serena is about to search for Eevee, Ash was the first to offer to look himself.
 
*''[[XY108]]''
:*At the beginning of the episode, Serena was visibly nervous, however Ash was the first to encourage her up and displayed unwavering faith in her.
:*When Serena wasn't eating due to her anxiety of her upcoming Performance, Ash promptly picked up on her it and questioned her, before encouraging her to eat.
:*When Serena learned the location to where the Master Class showcase is, Ash placed his hand on her shoulder and assured her that he will wait for his 8th gym battle after Serena's performance.
 
===Other hints===
[[File:Entertainment Kiss.png|thumb|200px|Valentine's Day poster with Ash and Serena.]]
[[File:Ash and Serena Animedia.png|thumb|200px|The poster from Animedia Magazine.]]
*On the second promotional poster for the series, Serena is depicted blushing while looking at Ash.
*''[[XY006|Battling on Thin Ice!]]''
:*After Serena asks Ash if he remembers her, Ash's {{AP|Pikachu}} and {{AP|Fletchling}} run to {{an|Clemont}} and {{an|Bonnie}} in response, implying that the two Pokémon sense that this is a sensitive moment between Ash and Serena and that they should be left alone.
:*As Serena and Ash talk, [[Alexa]] is seen smiling at the two of them, suggesting that she enjoys seeing the two of them together and even senses a spark between them. However, she could also be smiling as a response to Serena restoring Ash's motivation to train, by quoting a sentence he once said in his childhood, about "never giving up".
:*Before the start of the rematch between Ash and Viola, Alexa tells Serena when she heard Ash and her talking, he needed some inspiration, but she didn't think it would be from her. This sentence implies that Ash would not be as inspired and determined to win the battle if Serena had not appeared.
*On the first official character connection table, an arrow is shown from Serena to Ash with the phrase "I love ...?".
**In the March 2014 issue of ''Onnanoko to Tame no Kuchikomi & Tōkō Magazine'', there is a summary of Serena where among her character description it says that she has special feelings towards Ash. There is also another character connection table with an arrow from Serena to Ash that says "very interested in".
***The aforementioned magazine also includes a poster with Ash and Serena (Clemont and Bonnie are clearly missing) surrounded by Pokémon and hearts. Serena is holding a heart while looking up at Ash.
*There is another official poster from Animedia Magazine of only Serena and Ash sitting next to each other and holding drinks.
*On the official Pokémon movie website for Japan, there is a quiz where one question asks what the dialogue from Serena was at the end of ''[[XY039|Summer of Discovery!]]'' and one of the options is Serena saying, "My dream is, to become Satoshi’s bride… AH! I am embarrassed!"
*At the end of the third Pokemon XY ending theme, while Serena is sleeping, Ash places a blanket over her. This is interesting since the most likely person to do that would be Bonnie, considering their closeness.
**Many fans are intrigued by the ending theme since there is a line that says "two people finding a new love" followed by the scene of Ash placing a blanket over Serena.
*During the Pokemon Special that aired between ''[[XY055|A Slippery Encounter!]]'' and ''[[XY056|One for the Goomy!]]'', Ash and Serena were the only ones narrating their progress in Kalos while Clemont and Bonnie were noticeably absent.
*The Japanese title of ''[[XY059|Under the Pledging Tree!]]'' is "Satoshi and Serena's First Date!? The Vow Tree and the Present!!"
**In this episode, Ash gives Serena a ribbon, which is one of the very few times Ash has ever given a gift to one of his female friends (he gave a {{p|Beedrill}} to {{an|Casey}} in ''[[EP161|The Bug Stops Here]]'' and a flower to {{an|Iris}} in ''[[BW131|The Path That Leads to Goodbye!]]''). It should be noted that unlike when he gave those gifts to Casey and Iris, he gave Serena the ribbon without any advice from another person.
*When Ash and his traveling companions split up to go look for something, he tends to partner up with Serena.
*Serena looks to Ash for guidance and advice on occasion, and she usually takes his recommendations seriously.
*Ash and Serena are often eating and sitting next to each other.
*So far in the series, three recurring female characters have noted Serena's crush on Ash: [[Miette]], Bonnie, and [[Shauna]]. Every time it has been openly discussed with her, rather than attempting to deny it, Serena instead blushes and acts embarrassed.
 
==Movie evidence==
 
===Serena's hints===
*''[[M17|Diancie and the Cocoon of Destruction]]''
**During the night after Ash and [[Diancie (anime)|Diancie]] make a wish on a star, it shows Serena awake in her tent gazing at Ash adoringly from a distance without him being aware.
**When Ash is separated from Diancie and the rest of his friends, Diancie expresses her worry for him, but Serena instantly speaks up, believing that he will be fine.
*''[[M18|Hoopa and the Clash of Ages]]''
**In the trailer, Serena becomes extremely worried about Ash and calls his name in fear when he becomes taken over by the [[Prison Bottle]] he caught.
 
===Ash's hints===
*''[[M17|Diancie and the Cocoon of Destruction]]''
**Ash holds Serena's hand as they cross a log together even though the help was most likely unnecessary.
**When Ash is telling {{an|Diancie}} about friends, Ash turns his head to Serena, then turns back to Diancie. Although {{an|Bonnie}} was standing behind Serena, Ash was making full eye contact with the latter.
**In the ending credits, when Ash and the others see a shooting star, Serena is making a wish and Ash is the only one who is looking at her while Clemont and Bonnie start sleeping.
 
== Similarities ==
*They both wear hats and are based off of a playable character from the games: {{ga|Red}} and {{ga|Serena}}, respectively.
*Both [[Serena's Fennekin]] and [[Ash's Froakie]] were originally [[Professor Sycamore]]'s.
**Both Pokémon have evolved under their ownership, {{AP|Greninja}} and {{TP|Serena|Braixen}}.
*Both Ash and Serena have had only their mothers make an appearance in the anime: {{Delia}} and {{kal|Grace}}, respectively.
*Both own at least one Pokémon that wears sunglasses: Ash owns a {{AP|Krookodile}} and a {{AP|Squirtle}}, while Serena owns a {{TP|Serena|Pancham}}.
*Their first {{t|Fighting}} types were {{AP|Primeape}} and Pancham respectively, both of which have coincidentally stolen Ash's hat.
*They both own a Pokédex.
*They both know how to ride Rhyhorn, Skiddo, and Mamoswine.
*Both have unknown fathers.
*Both have changed their hats at some point.
*Both have traveled through their home regions in two different traveling outfits.
*Both have been hit in the face with a {{m|Flamethrower}} attack by the first {{type|Fire}} they owned.
**Serena was burned by her Fennekin and Ash has been burned by his {{TP|Ash|Charizard}} multiple times.
*Before they eat, both usually take their hats off.
*They both received a new [[Pokédex]] from Professor Sycamore in ''[[XY092|All Eyes on the Future!]]''.
 
== Trivia ==
*Ash and Serena met each other when they were young at {{an|Professor Oak}}'s Summer Camp in [[Pallet Town]]. This would make it the first time a [[Ash's friends|traveling companion]] of Ash's knew him prior to [[EP001|the beginning of the series]].
*"SatoSere", the shipping's Japanese name, has been trending in Japan on Twitter at various times.
**Junichi Masuda, a Pokémon composer, has tweeted a picture of Ash and Serena as Pikachu, playing with one another. In the actual tweet, he tagged multiple AmourShipping accounts.
*Serena is the only one of Ash's friends so far to not have invited herself along with him and to travel with Ash, and was instead invited.
*Serena is the first one of Ash's female companions not to get shocked by his Pikachu.
 
== Alternate names ==
* '''SatoSere''' - often used, this name is taken from '''Sato'''shi and '''Sere'''na
* '''AASL''' - standing for '''A'''sh '''A'''nd '''S'''erena '''L'''ove
* '''ChildhoodShipping''' - another name of the shipping, due to the fact that Ash and Serena met each other when they were young at Professor Oak's Summer Camp in Pallet Town.
 
{{-}}
{{Project Shipping notice}}
[[Category:Shipping|{{PAGENAME}}]]
[[Category:Anime ships|{{PAGENAME}}]]
[[Category:Ships with Ash|{{PAGENAME}}]]
[[Category:Ships with Serena|{{PAGENAME}}]]


[[zh:配對:小智與莎莉娜]]
[[zh:配對:小智與莎莉娜]]

Latest revision as of 20:50, 4 September 2024

Ash and Serena meet up for the first time in years

AmourShipping (Japanese: サトセレ SatoSere) is the ship between Ash Ketchum and Serena and is one of the most common pairings within the Pokémon fandom, alongside PokéShipping and RocketShipping. It is also one of the few pairings that have been officially recognized by The Pokémon Company, with evidence found across multiple adaptations.

Though Serena had debuted in Kalos, Where Dreams and Adventures Begin!, long after Ash originally debuted in the anime series, the pairing is unique in that Ash and Serena had canonically first met each other prior to the beginning of the series. Serena had gotten lost in the forest during Professor Oak's Summer Camp and was scared by a Poliwag that caused her to trip and injure her leg. Ash eventually found her by chance and bandaged her leg with a handkerchief he had on hand. He then helped her stand up, but not before leaving her with encouraging words to never give up, which left a lasting impression on Serena. Years later, in Lumiose City Pursuit!, she would learn of Ash being in the Kalos region after he became the center of attention in a news report from Lumiose City that involved him stopping a Garchomp's rampage, after which she would recognize him. Eager to see him again and thank him for their first encounter, Serena started her journey in hopes of meeting him once more. She reunites with him and is eventually invited by Ash to travel with him. The two traveled together all throughout Kalos and built a strong bond with each other. Their bond has most recently been made evident in Serena's first reappearance in Pokémon Journeys: The Series, well after the two first parted ways.

History

Pre-series

Young Ash and Serena walking back to camp together.

In Giving Chase at the Rhyhorn Race!, the story of Ash and Serena's first meeting is revealed. Both had enrolled in Professor Oak's Summer Camp when they were younger, the latter against her will as it was her mother's decision to enroll her there. Serena got lost in a forest, losing track of the other participants, and was scared by a Poliwag. She subsequently fell and injured her leg. By chance, Ash encountered her while searching for Poliwag, and while helping her, told her to never give up until the end. These words left a lasting impression on Serena, and she would cherish her memory of her first encounter with Ash for years to come.

XY Series

Serena would eventually reunite with Ash in A Blustery Santalune Gym Battle!, which would carry over into Battling on Thin Ice!. Much to her disappointment, Ash did not recognize her at all, however, while Ash was in a slump over his defeat at the hands of Viola, Serena reminded Ash of the encouraging words he told her when they first met, which gave Ash the push and motivation to persevere in his training to eventually defeat Viola. Alexa took note of this, and told Serena the next day that she knew Ash needed inspiration, but did not expect it to come from Serena. During the Gym Battle, Ash proclaimed he wouldn't give up until the very end, and later, Serena would also further encourage Ash during the Gym Battle. Ash was evidently grateful for Serena's support, so much so that in a first for Ash's companions, he invites Serena to travel with him.

Throughout the series, Ash and Serena often motivate and inspire each other, especially in the latter's case as she finds her own dreams and works towards them.

At the beginning of Kindergarten Chaos!, a woman named Penelope challenges Ash to a battle on the condition that if he loses, he'll be coming with her. Serena panics at this, fearing that Ash will be taken away from her, but is later on relieved that it is a non-romantic situation.

Serena notably has a canonical romantic attraction to Ash, which other characters often pick up on and notice. In A Battle by Any Other Name!, Miette teases Serena, telling her to confess her feelings to Ash before Miette tells him herself, flustering her. In A Cave of Trials, Serena notably tries to stand closer to Ash during the group's photo, and stares at the photo with a blush afterwards.

During The Cave of Mirrors!, Ash disappears into the Mirror World in the Reflection Cave. Serena eventually becomes despondent and fears that she may never see Ash again. Later, when the portal between the two worlds reopens, Ash and Serena reach out for each others' hands and to try to get Ash back to the real world. Afterwards, Serena asks Ash if they'll always be together from now on, to which Ash affirms that he wouldn't have it any other way.

Ash giving Serena the blue ribbon.

In Under the Pledging Tree!, Ash and Serena notably go shopping together by themselves for the Coumarine City Festival. At the end of the episode, Ash gifts Serena with a ribbon as thanks for helping him choose gifts for his Pokémon. At the end of the following episode, A Showcase Debut, Serena changes her outfit and appearance, and also wears the ribbon Ash gifted her, which Ash takes note of. Ash complements her new appearance and says that she looks good in her new attire.

Miette would return multiple times starting with Performing with Fiery Charm! as a rival to Serena. Whenever the two encountered each other, Miette would continue to tease Serena about her feelings for Ash, getting a blush from her every time. In Tag Team Battle Inspiration!, Shauna notes that Ash is upbeat, and asks Serena if that's why she likes him. Serena blushes in reaction to this, claiming she admires his positive attitude and that her liking of him is purely platonic. Miette would also tease Serena in Party Dancecapades, in which she asked Ash to be her "partner" for the upcoming Dance Party for Pokémon Performers, inciting an extreme reaction from Serena. During the dance, Serena narrowly misses the chance to dance with Ash as the timer for the dance portion ends just before the two are about to have their turn, much to Serena's extreme dismay.

The episode Battling at Full Volume! is notable in that Serena is forced to take care of a sick Ash. When a Trainer arrives to challenge Ash to a battle, Serena decides to disguise herself as Ash and battle said Trainer in his place alongside Pikachu.

During Serena's Master Class Showcase and later Ash's participation in the Kalos League, the two are shown unwaveringly believing in each other and supporting each other.

In Seeing the Forest for the Trees!, Serena was very worried about Ash when he didn't return from the Winding Woods. She ventured out to search for him and found him alone and depressed in the wake of his recent loss to Wulfric. Serena attempted to console him, only for him to snap in a moment of anger. Serena became saddened by this and threw snowballs at him in retaliation while telling him he wasn't acting like his true self. She nearly confessed her feelings at this moment but ran away crying before she went through with it. Ash was deeply moved by Serena's words and quickly changed his attitude. He later apologized to Serena and attributed his success to her after he claimed victory in A Real Icebreaker!.

Serena preparing to kiss Ash.

In the episode The First Day of the Rest of Your Life!, Ash invited Serena to go on a mini-tour around Lumiose City with him after the city has returned to its peaceful self. Ash notices something is bothering Serena, and challenges her to a battle. The two battle each other, after which Serena finds her resolve on what she will do moving forward. Ash tells her he will be rooting for her no matter what. After this, Serena decides to leave on her own to compete in Contest Spectaculars in Hoenn, in hopes of becoming a role model for others and a more self-sufficient person.

In Till we Compete Again!, as Serena was about to leave, she thanked Ash for everything and told him that the next time they met, he would like the kind of person she would grow into. Serena then went down an escalator, but in a unique turn of events, she ran back up and kissed Ash before she left. Though the scene was kept unclear, it is implied that she kissed Ash on the lips. Ash was momentarily stunned, with his eyes sparkling. He then smiled after processing what had happened.

Post-XY

Ash and Serena reunited in Hoenn.

Serena first reappeared in Reuniting for the First Time!. She fondly recalled her time with Ash to Chloe, indirectly mentioning him as someone who was there to push her forward. Serena and Ash ran into each other as the latter was boarding a boat back to Kanto with Chloe and Goh. The two were excited to see each other, but both soon became disappointed as the boat began to move away from the dock, cutting their reunion short. Before the two would part ways once more, Ash and Serena affirmed their goals to each other, aiming to become the top battler and Performer, respectively, and that they would be rooting for each other no matter what. Serena stayed at the dock until nightfall when the boat carrying Ash became too far away to see.

Serena last appeared in Partners in Time!. In this episode, Serena was shown to have kept her end of the promise to always root for Ash, as she excitedly watched him face Leon in the Masters Eight Tournament finals.

Other media

Music

  • In Shōko Nakagawa's 2015 album "DreamDream" (which includes Serena's theme song, DreamDream), a song titled "Candy Girl" embodies Serena's feelings towards Ash and her wish to stand alongside him as an equal, in hopes that the two would be able to push each other to great heights together.

Promotional Material

Valentine's Day Poster
The Animedia Magazine Poster
  • On the first official character connection table, an arrow is shown from Serena to Ash with the phrase "I love ...?".
    • In the March 2014 issue of Onnanoko to Tame no Kuchikomi & Tōkō Magazine, there is a summary of Serena where among her character description it says that she has special feelings towards Ash. There is also another character connection table with an arrow from Serena to Ash that says "very interested in".
      • The aforementioned magazine also includes a Valentine's Day poster featuring Ash and Serena surrounded by Pokémon and balloons. Serena is holding a heart balloon while looking up at Ash.
  • In the July 2014 volume of Animedia Magazine, there is an official poster featuring Serena and Ash sitting next to each other and holding drinks.
  • On the official Pokémon movie website for Japan, there was a quiz where one question asked what the dialogue from Serena was at the end of Summer of Discovery!, with one of the options featuring Serena saying: "My dream is, to become Satoshi's bride... AH! I am embarrassed!"

I Choose You!

During the end credits of Pokémon The Movie: I Choose You!, every traveling companion of Ash is seen, presumably from his point of view. When Serena is shown, her hat falls off. It is caught from the camera's point of view, and handed to her. She takes it back and smiles. As this film takes place in an alternate continuity, this would make Serena the only companion that the alternate Ash appears to interact with directly.

Trivia

  • The Pokémon Company International's English Twitter account tweeted the scene where Serena kissed Ash from XY140 on Valentine's Day of 2018 and 2020, and on May 31, 2021.
  • In Till We Compete Again!, Serena's flight to Hoenn is H71 Latias. "H71" can be interpreted as the #071 in the Hoenn Pokédex, which is Mawile, or Kucheat (クチート) in Japanese. This can be read as a corruption of 口と, meaning "with the mouth", suggesting that Serena kissed Ash on the mouth.
  • In Till We Compete Again!, when Ash is shown entering his house, the white flowers in the foreground are Baby Breath flowers which symbolize everlasting love and are used in bride's bouquets. It's been confirmed that it's a hint from the writers that shows their content with the ending of XY&Z having Ash and Serena kiss and that it's a willing hidden message.
  • In Reuniting for the First Time!, Serena no longer wears the blue ribbon that Ash gave to her in Coumarine City, but she does wear an ankle bracelet connected to beads on her left leg as a part of her contest costume. Wearing an accessory on the left ankle symbolically means having a husband, boyfriend, lover or someone you're interested in romantically.
  • In Reuniting for the First Time!, as Serena watches Ash's boat from a distance, the dock lights turn green. This could be a reference and parallel to The Great Gatsby, in which a green light on a dock is symbolic of Gatsby's hope to rekindle his past love with Daisy.
    • This could also be a reference to The Green Ray, in which a green light appears at sunset when two lovers gaze into each other's eyes, similar to what happens between Ash and Serena in the episode.


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