Style (Lumiose City)

Style is a hidden progression mechanic in Lumiose City in Pokémon X and Y. Style is measured as a point score from 0 to 255, and the player can increase their style score through various activities around the city.

Achieving a high style score has various benefits, such as lowering the prices of shop items, unlocking additional items and services, and gaining access to certain establishments.

The player's current style score cannot be checked, but various NPCs will comment about how "stylish" (or not stylish enough) the player is when they use an affected service.

Increasing style

One-time events

Street	Location	Event	Style increase
Estival Avenue	Lumiose Press	Speak to Alexa for the first time	+5
N/A	Looker Bureau	Finish Looker chapters 1-5	+5
		Finish final Looker chapter	+20

Repeatable events

Street	Location	Event	Style increase
N/A	Gogoat Shuttle	Ride a Gogoat	+1
	Lumi Cab	Take a cab	+1
South Boulevard	Coiffure Clips	Get any haircut or coloring	+2
	PR Video Studio	Create a PR Video (Must select "Create by yourself" option, not "Surprise me")	+1
	Restaurant Le Nah	Buy a meal	+2
North Boulevard	Battle Institute	Test a team	+3
	Galette Stand	Buy a Lumiose Galette	+1
	Hotel Richissime	Complete a perfect job	+3
	Lumiose Museum	Enter museum without audio guide (After the audio guide becomes free at 90 style, no style is gained)	+1
		Enter museum and buy the audio guide (After the audio guide becomes free at 90 style, no style is gained)	+2
	Lumiose Station	Take the train (Only works going from Lumiose to Kiloude)	+1
Autumnal Avenue	Juice Shoppe	Create a Berry Juice (May be given to the woman or a Pokémon)	+2
		Buy a Berry Juice (Buying it is not actually required; style is added when the "Choose a Pokémon" screen appears)	+2
	Poké Ball Boutique	Buy something (Style is added every time money is given)	+2
	Restaurant Le Yeah	Buy a meal	+3
Estival Avenue	Loto-ID Center	Win a prize	+1
Hibernal Avenue	Restaurant Le Wow	Buy a meal	+4
Rouge Plaza	Sushi High Roller	Buy a meal	+5
Vernal Avenue	Boutique Couture	Buy something	+3
	Friseur Furfrou	Have a Furfrou styled	+2
	Herboriste	Buy something (Style is added every time money is given)	+1
	Stone Emporium	Buy a Fire, Leaf, or Water Stone (Style is added every time money is given)	+2

Style benefits

Street	Location	Benefit	Req Style
N/A	Lumi Cab	50% discount on fares	140
South Boulevard	Restaurant Le Nah	10% meal discount	25
Autumnal Avenue	Restaurant Le Yeah	10% meal discount	90
Hibernal Avenue	Restaurant Le Wow	10% meal discount	190
Rouge Plaza	Sushi High Roller	Access	90
		10% meal discount	255
South Boulevard	PR Video Studio	New video effects for Trainer PR Videos (Must talk to woman at right counter)	25
		New video effects for Trainer PR Videos (Must talk to woman at right counter; if previous set has not been received, the player must re-enter the building before she will reveal the second set)	90
	Café Introversion	Mr. Bonding will give Hatching Power if the player has all other O-Powers	190
	Coiffure Clips	New styles Male: Medium Perm Female (full styles): Ponytail, Pigtails	50
Vernal Avenue	Stone Emporium	Mega Stone is discounted to $500,000	10
		Mega Stone is discounted to $300,000	25
		Mega Stone is discounted to $150,000	50
		Mega Stone is discounted to $100,000	90
		Mega Stone is discounted to $70,000	140
		Mega Stone is discounted to $50,000	190
		Mega Stone is discounted to $10,000	255
	Friseur Furfrou	New trims: La Reine, Kabuki, Pharaoh	10
		New trims: Debutante, Matron, Dandy	50
	Boutique Couture	Access	25
North Boulevard	Lumiose Museum	Free audio guide	90
	Galette Stand	20% discount on Lumiose Galettes	50
	Café Triste	The Waitress will heal the player's team	90
	Café Action!	A Madame will appear and will add two new events for Trainer PR Videos (If the player has not changed streets since reaching 255 style, she will not appear the first time the player enters the building)	255
Autumnal Avenue	Juice Shoppe	Purchasable juices expand to two choices, <Color> Juices can be bought (If the menu has already been set that day, it will not change)	25
		Purchasable juices expand to three choices, Rare Soda can be bought (If the menu has already been set that day, it will not change)	90
		Ultra Rare Soda can be bought	255

Non-player characters

In addition to the above benefits, some NPCs will change their dialogue as the player's style increases, and several new NPCs will appear in various places (mostly cafés) around the city as well.

• At 25 points of style, more people will appear in Café Pokémon-Amie (on Autumnal Avenue), Café Action! (on North Boulevard), Café Introversion (on South Boulevard), and Café Classe and Café Woof (on Vernal Avenue).
• At 50 points of style, more people will appear in Café Bataille (on North Boulevard), Shutterbug Café (on South Boulevard), and Boutique Couture (on Vernal Avenue).
• At 90 points of style, more people will appear in Café Gallant (on Estival Avenue), and Café Triste and Lumiose Station (on North Boulevard).

This game mechanic article is part of Project Games, a Bulbapedia project that aims to write comprehensive articles on the Pokémon games.